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Oredein T
Objectives: This study seeks to determine the prevalence of violence in a popular hip-hop entertainment magazine, a previously overlooked medium. Methods: We performed a content analysis on a random sample of 48 issues of The Source Magazine and coded magazine covers, and feature articles about celebrities and accompanying photographs for the presence of violent content.
Results: 35% of covers contained at least one violent category in text or graphics. Nearly 80% of feature articles contained at least one violent category in the text and approximately 30% of feature articles were accompanied by at least one violent graphic.
Conclusion: Findings suggest that The Source Magazine and possibly other hip-hop entertainment venues are a potential source of mediated modeling for violent behaviors.